Welcome to the homepage of the Neuromarketing Science & Business Association (NMSBA). The association for everyone with a professional interest in neuromarketing.

We are delighted to answer your questions regarding this exciting field.

Theme for the sixth edition of the Neuromarketing World Forum: 

"Connecting the Dots"

See also the call for submissions at www.neuromarketingworldforum.com


Neuromarketing World Forum 2016 - Video recordings

For only 22 Euro you'll receive the video recordings of the Neuromarketing World Forum presentations in Dubai.

Order now and get immediate access.


FREE Book: Shopper Marketing - Neuromarketing Strategies to Win the Battle at the Shelf

Join the NMSBA as a gold or platinum member* before August 1 and receive a FREE copy of 'Shopper Marketing, Neuromarketing Strategies to Win the Battle at the Shelf' from Carl MacInnes & Peter Steidl. 


Join now and the book will be sent to you right away!

* Existing gold and platinum members that renew in June or July will receive the book too


Advisory Board Member Opening

Christophe Morin said goodbye after serving for four years on the NMSBA advisory board. Would you like to become more active within the neuromarketing community? Consider signing up for elections!

Read all at: nmsba.com/board-elections


News & Blogs

Join the NMSBA!

Click here to review pricing and benefits. 


Sign up for our conferences:

Shopper Brain Conference EU

Practical insights for everyone who wants to learn about buying behavior in retail.

October 20-21, 2016. Amsterdam

Neuromarketing World Forum

The event for everyone with a professional interest in neuromarketing.

March 30-31, 2017. London

Shopper Brain Conference US

Practical insights for everyone who wants to learn about buying behavior in retail.

June 22-23, 2017. Chicago


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