Welcome to the homepage of the international Neuromarketing Science & Business Association (NMSBA). Neuromarketing can be best defined as any marketing or market research activity that uses the methods and techniques of brain science or is informed by the findings or insights of brain science.

We are delighted to answer your questions regarding this exciting field.

Neuromarketing World Forum 2016 - Video recordings

For only 22 Euro you'll receive the video recordings of the Neuromarketing World Forum presentations in Dubai.

Order now and get immediate access.

FREE Book: Shopper Marketing - Neuromarketing Strategies to Win the Battle at the Shelf

Join the NMSBA as a gold or platinum member* before August 1 and receive a FREE copy of 'Shopper Marketing, Neuromarketing Strategies to Win the Battle at the Shelf' from Carl MacInnes & Peter Steidl. 


Join now and the book will be sent to you right away!

* Existing gold and platinum members that renew in June or July will receive the book too

News & Blogs

Join the NMSBA!

Click here to review pricing and plans


Sign up for our conferences:

Shopper Brain Conference EU

Practical insights for everyone who wants to learn about buying behavior in retail.

October 20-21, 2016. Amsterdam

Powered by Wild Apricot Membership Software